LinkedIn’s New Focused Inbox Surfaces More Appropriate Messages

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LinkedIn is updating its messaging experience with a brand-new ‘Focused Inbox,’ which aims to minimize spam and surface area more appropriate messages.

The next time you login to LinkedIn and open your inbox you’ll see a notice inviting you to “Try Focused Inbox.”

Credit: LinkedIn

Clicking the button shown above will automatically filter your messages into 2 tabs.

Focused Inbox uses AI to recognize crucial messages, which it filters into the ‘Focused’ tab while the remainder are sent out to the ‘Other’ tab.

Thinking about there’s an AI component involved it might require time for LinkedIn to learn your inbox preferences.

You’ll have the choice to move messages in between tabs, or revert back to the standard messaging experience if you don’t enjoy the Focused Inbox.

LinkedIn is making this change in uptick in direct messaging, which the company says is up 20% compared to last year.

In an email, a LinkedIn representative states:

“This function is the latest in a series of enhancements we have actually made to assist members have more productive discussions and link to chances through LinkedIn messaging. With conversations up nearly 20 percent since in 2015, we’re seeing more professionals on LinkedIn are turning to messaging to connect and engage with each other.”

LinkedIn’s Focused Inbox is now readily available around the world to all users.

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